29 Income Reports To Propel Your Blog's Success
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29 Income Reports To Propel Your Blog’s Success

This post may contain affiliate links, which means I may receive a small commission, at no cost to you, if you make a purchase.

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There are two things on the internet that I just can’t get enough of…online courses and income reports.

Are you addicted like me? I used to binge watch Netflix, but now it is all about staying up later reading income reports.

Income reports can be so motivating. Anytime I start to feel discouraged I go read an income report and instantly I am inspired.

I want you to see your potential to, so here are twenty-nine income reports to propel your blogging success.

The numbers below are based upon the gross income on their sites. Many bloggers do have related expenses that lower their overall income. This post includes a brief overview of their blog and their income earned in the report. For the complete breakdown including their expenses click through to their post.

Starting a blog is one of the best things I have ever done. If you want to learn how you can start a blog too, check out my step-by-step tutorial on how to start a blog. 

I have broken the income reports into categories based on the amount of income earned.

Image of calculator, notebook and pencil with overlay of $0-1,000

Becoming Wellthy – $153.56

The majority of Lauren’s income in this report is from her freelance VA services. Your blog can be a great platform to promote your services!

Frame To Freedom – $401.16

Rebecca has been blogging for 10 months and she just published her first income report. She is a busy mom of two, works part-time, plus has a real estate business and her blog. Phew! She is practically a superhero. Rebecca’s blogging income this month was generated through affiliates and ads on her site.

The Mostly Simple Life – $940.70

Almost all of Christine’s income in this report is from affiliate marketing, with a small portion coming from advertising space. Even though her pageviews decreased this month her income increased. Win!

Image of calculator, notebook and pencil with overlay of $1,000-3,000

Drink Coffee And Prosper – $1,007.17

Jenn’s monthly income is allocated between affiliate marketing, ads, sponsored posts and her own products.

Start A Mom Blog – $1,007.48

Suzi is one of my favorite bloggers. She is sweet and her content is always so helpful. Early on in her blog, she launched her book. Over $800 of the income in this report is from sales of her book. (P.S. I’ve read her book and it is such a great place to begin if you are considering starting a blog).

House of Brazen – $1,153.73

Elise was one of my first ever blogging buddies. She is a pro at affiliate marketing and also has her own digital products. With about 5-6000 pageviews a month her traffic is converting into sales incredibly well!

Well Kept Wallet – $1,270.60

Deacon’s income is spread between affiliate marketing and ad networks. He saw an increase of 59%  in his traffic directed from Pinterest when he started using one of my favorite Pinterest tools, BoardBooster.

Mint Notion – $1,274.00

Mint Notion is a Travel and Finance blog written by Eden. The majority of her monthly income was from ads. Her second earner was from affiliate marketing.

Meera Kothand – $1450.92

Meera is a genius when it comes to all things email marketing. This month she made almost $1200 from her course Email Lists Simplified and Mini Course Email Optin Blueprint. I am in her course right now and there is so much valuable information in there! Her other income is from affiliates and paid speaking opportunities.

Moms Make Cents – $1561.85

Hey! This is my little piece of the internet. Just over $1200 this month was from affiliate marketing and the remainder was from the first few days of the pre-sale of my course Pinterest to Profits. Overall, I am really happy with this income report. This month I had just over 20,000 page views which means that my for every 1000 views I made over $15. That is pretty high for a newer blog!

Easy Baby Life – $2,045

In August Easy Baby Life had just over 300,000 page views and made over $1,900 from ads! The remaining income was via Amazon Affiliates.

Productive and Pretty / Side of Income – $2196.82

Jen seriously amazes me! She is a full-time working mom, plus she is able to manage TWO blogs. This income report breaks down her income for both blogs. The majority of her income was earned through ads, followed by affiliates and sponsored posts.

Arts And Classy – $2,499.96

Meredith’s blog had approximately 165,000 page views this month. Her income was spread between ads, affiliates, and sponsorship opportunities.

Image of calculator, notebook and pencil with overlay of $3,000-5,000

Women Winning Online – 3049.54

Jen is one of my favorite blogging buddies! She has so much knowledge in the industry and is super passionate about helping women build their businesses. Her income is almost entirely from her own products and membership community.

Carly On Purpose – $3365.38

Carly has only been blogging for seven months and is raking in some serious dough from her blog! This month she hit nearly 200,000 page views. About ⅔ of her income was from ad revenue, the remainder was from affiliate products.

Image of calculator, notebook and pencil with overlay of $5,000-10,000

The Realistic Mama – $6639

One amazing thing to note about Alida’s income report is that this income was almost entirely passive. With two kiddos and a move she didn’t have much time to spend on her blog this month and still made an amazing income! Her income was divided between affiliates, sponsored posts, ads and her own products.

Emma Drew – £6,967.36

Emma is a major side hustler! She has six different sites, plus freelances, has rental income, a book and sells on eBay! Approximately £897.64 of this month’s income came directly from her sites.

LBee And The Money Tree – 8813.46

Lauren’s blog teaches how to earn more income and increase your net worth. The majority of her income this month was from staff writing. She also made money with affiliates, sponsored posts, as well as her own products and coaching.

What Mommy Does – $9,026

Lena’s income came from four different revenue streams, ads, sponsored posts and her ebook, How I Increased My Monthly Blog Traffic from 17K to 350K Page Views per Month. I’ve been working through her book and it is so good! I can’t wait to incorporate some of her strategies!

Organize Yourself Skinny – $9,260.31

This site has a TON of traffic. This month it had 892,047 page views to be exact. WOW! Talk about blog goals! Her income this month was spread between ads, affiliates and her own product.

Image of calculator, notebook and pencil with overlay of $20,00+

Horkey Handbook – $22,982

The majority of Gina’s income was from her courses 30 Days to Freelance Success and 30 Days to Virtual Assistant Success. She also made a significant amount from her virtual assistant services and writing projects. If you would like to learn more about becoming a freelance writer check out her free course for writers and free course for aspiring virtual assistants.

Sarah Titus – $23,424.18

Sarah has such an amazing story and was able to grow her blog to $23,424 by her second year blogging! The majority of her income is from affiliates and ads. She also made about $1,700 from her own products.

The Busy Budgeter – $24,347.68

This month Rosemarie killed it with affiliate marketing! Affiliates were over $18,000 of her income! The remaining income came from Ads and her own products. P.S. if you need a great resource for saving money check out her site!

Club Thrifty – $25,934.44

Holly and Greg blog full-time on their site Club Thrifty. Their motto is to “Stop Spending. Start Living.” In this report over $21,000 is from freelancing with the remainder coming from affiliates, sponsorships and consulting. Club Thrifty is a great example of how you can turn your freelance business into something incredibly lucrative!

Pinch of Yum – $39,727.80

Pinch of Yum is a food blog run by Lindsay and her husband Bjork. The largest chunk of income in this report was from sponsored posts and public speaking. They also made a considerable amount from affiliates, ads, and their own products.

Just A Girl And Her Blog – $44,094

I love Abby’s income reports. I remember one day beginning one and then suddenly an hour passed and I’d read about ten more. They are so organized and I love the aesthetic of her site. The majority of her income was via her own products. I personally have her book Building A Framework and it is a fabulous resource if you are ready to take your blog to the next level. Abby also made a large chunk from affiliates and sponsored posts.

Making Sense of Cents – $102,911

I have been a huge fan of Michelle’s blog for years. She shares tons of information on living frugally and making more money. (I was totally “star struck” when I did an interview with Michelle on my blog a couple of months ago). Michelle does extremely well with affiliate sales over $56,000 from her blog this month was from affiliates. The second biggest earner was her course Making Sense of Affiliate Marketing. This is the course that helped me go from $0-1200 in affiliate income on my brand new blog. If you are considering the course check out my full review over here.

Smart Passive Income – $167,314.31

No income report list would be complete without Smart Passive Income. Pat Flynn is pretty much the King of income reports. His reports are super organized and not to mention, he makes BANK! Before expenses, he made $167,314.31. I don’t know about you, but to me, that would be an insanely good yearly salary! Pat totally knows his stuff. Over $100,000  of his income was from affiliates (have I mentioned I LOVE affiliate marketing?), the remaining $60k was from book sales, course sales, niche sites, sponsorships and software/apps.

Remember our five ways to make money blogging?

1. Ads

2. Sponsored Posts

3. Affiliate Marketing

4. Services

5. Selling Your Own Product.

In these income reports we have observed them all.

Affiliate marketing was the most consistent earner overall. Bloggers from every one of the income brackets earned a significant portion of their income from affiliate marketing.

Ads also played a large role. Once you have a significant amount of traffic it can be worth it to have ads, but when you are starting out I prefer not to have ads. Why? With little traffic, you will likely only see a few dollars in ad revenue a month. Instead, I recommend banners to other content on your site to keep your readers engaged.

Sponsored posts were mentioned in many of the reports, however, they did not make up the majority of any of the reports (with the exception of Pinch of Yum). It is wise to diversify your income streams so even if sponsored posts aren’t a consistent source of income for your blog I would still recommend having a media kit and pitching to brands relevant to your niche.

Your blog can be a great platform to promote your services. Horkey Handbook and Club Thrifty are great examples of that. Each grossed over $20,000 on their monthly income reports and a large portion of that came from services.

If you are interested in providing services on your blog check out Gina’s (from Horkey Handbook) free courses on becoming a VA and freelance writing.

Lastly, is selling your own product. Many bloggers in this report sell their own products. For example, I sold my course Pinterest to Profits, Suzi sold her e-book Blog by Number and Michelle sold her course Making Sense of Affiliate Marketing.

Are you inspired yet?!

Income reports are so exciting to me. They remind me of the potential that is out there. If you put in the time and don’t give up on the hard days, you can do it too!

So, are you ready to start a blog? Click here for my step-by-step tutorial on starting your first blog!

McKinzie Bean
McKinzie is a mom of two, and a personal finance enthusiast. She loves teaching other moms how to save money, make money, and take control of their financial situation. She has started five profitable businesses and in college, she double-majored in Financial Planning and Psychology. You may have seen her in publications like Forbes, The US Chamber of Commerce, Yahoo Finance, Money.com, The Penny Hoarder, & more.

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